Dental Health Week 2025: 'Reach Every S-milestone
Dates: Monday, 4 August – Sunday, 10 August 2025
Theme: 'Reach Every S-milestone'
Dental Health Week (DHW) is the Australian Dental Association's (ADA) annual campaign aimed at promoting the importance of oral health across Australia.
In 2025, the ADA is focusing on paediatric oral health, specifically targeting key developmental milestones in children's dental care.
Key Messages
The 'Reach Every S-milestone' theme emphasises the importance of addressing significant oral health milestones during the early years of a child's life.
These milestones include:
- S for 'Start' – Introducing oral hygiene practices from infancy.
- S for 'Smile' – Encouraging positive dental experiences.
- S for 'See' – Regular dental check-ups.
- S for 'Strengthen' – Promoting strong, healthy teeth through proper nutrition and care.
Tips to reach every S-milestone
Which tips can you incorporate into your daily routines to improve your oral health?
- Just a dot – not a lot! - use a ‘dot’ of toothpaste, the size of a pea, on the toothbrush.
- Spit don’t rinse! - after brushing, spit the toothpaste out but don’t rinse with water.
- Brush morning and night! - to keep your teeth healthy, brush your teeth in the morning and before bed at night.
- Less sugar a day helps prevent tooth decay! - reduce the amount of sugary foods and drinks per day.
- Drink more tap water, and don't delay, for healthy teeth, make it your way!
Resources
How to get involved
Individuals, schools, and dental professionals are encouraged to participate in Dental Health Week by:
- Hosting events: Organise local activities such as school visits, dental check-up days, or oral health workshops.
- Sharing information: Distribute our materials (above) to raise awareness about oral health.
- Engaging on social media: Use the hashtag #DHW2025 to share your activities and spread the message.
Child Dental Benefits Schedule (CDBS)
With the Child Dental Benefits Schedule (CDBS), your child may be able to access part of, or the full cost of, some basic dental services.
With CDBS your child can receive up to $1,132 worth of basic dental services over two calendar years!
Find out more about using CDBS in the video below.
Did you know you may be able to access dental care for your kids at no cost?